Senior Director & Director of Circular Design

Sophie leads Useful Projects’ circular economy consultancy services. She has been working in the fields of sustainable design, material process, and behaviour change for over 25 years. 

Sophie is one of the Useful Simple Trust Founders and established our sister brand, Thomas.Matthews: an award-winning sustainable communication design agency.  

She has set up and ran several environmental organisations, including The Great Recovery: a programme that ran at the RSA with support from innovate UK which built capacity and understanding of circular design in the materials and business supply chain, and Greengaged: an events and network conference that encouraged the debate around sustainable design with Design Council. 

Sophie works with global businesses and government organisations to define the role of designers within the discussion around waste streams, critical elements, and resource efficiency. She is involved in building new business models that use closed-loop material streams in supply chains. She also plays a vocal part in promoting sustainable thinking through education and business and writes regularly about circular design.  

She is a fellow of the Chartered Institute for Waste Management, honorary lecturer at UCL, has been awarded an Honorary Doctorate at UAL, is included in ‘Who’s Who’ since 2010, and sits on several advisory boards representing circular design including the board of WRAP.